The quality of an individual life depends on many factors. Among them are basic (physiological) needs, necessary for a human body to function, and social (psychological, higher) ones inherent in any individual and characterizing a human being as a personality. The degree to which such needs are satisfied may influence various individual aspects and define the quality of a person’s life. The former, or physical survival needs, are assessed by ‘calculation’ and may be satisfied if there is a certain available budget comparable to the so-called “consumer goods basket.” The government employs a great number of ways to provide for people’s physical survival including, for example, attempts to balance between the minimum pay and the price of the consumer goods basket, or available social welfare support in the form of mandated paid sick leaves, students’ stipends, retirement payments, and financial support in case of various disabilities. Satisfaction of people’s physical needs beyond the survival level may in itself be considered a basic human prerequisite. The quality of life is largely influenced by various ads functioning as people’s motives. Human activities beyond physical survival are diverse, competitive in their nature, and depend on various external factors as well as individual abilities. At the same time, these activities also contribute to the technological progress and increasingly sophisticated environment.